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One Step Ahead Editing and Revising Text (One Step Ahead)

Jo Billingham, Beatrice Baumgartner-Cohen


One Step Ahead Editing and Revising Text (One Step Ahead) Jo Billingham, Beatrice Baumgartner-Cohen Part of the brand new One Step Ahead series, this book is a lively, accessible, and highly illustrated guide to editing and revising. It provides a practical approach for office workers, students, and newsletter editors. Whether editing your own work or text written by others, it suggests techniques and approaches, and covers editing content, style, tone, accuracy, brevity, and clarity. Illustrated and approachable, it gives checklists to help editors work quickly. Also included are examples from real articles, essays, letters, and reports. книги, книжный магазин, интернет-магазин Part of the brand new One Step Ahead series, this book is a lively, accessible, and highly illustrated guide to editing and revising. It provides a practical approach for office workers, students, and newsletter editors. Whether editing your own work or text written by others, it suggests techniques and approaches, and covers editing content, style, tone, accuracy, brevity, and clarity. Illustrated and approachable, it gives checklists to help editors work quickly. Also included are examples from real articles, essays, letters, and reports....


101 Ways to Captivate a Business Audience

Sue Gaulke


101 Ways to Captivate a Business Audience Sue Gaulke There's nothing worse than sitting in the audience while an inept speaker stumbles through an ill-conceived business presentation-- unless, of course, you're the one floundering in the spotlight. In 101 Ways to Captivate a Business Audience , Sue Gaulke, founder of the Speaker's Training Camp, strips the mysteries from the process by showing how to prepare and present an effective address that will successfully involve your audience and deliver your message. книги, книжный магазин, интернет-магазин There's nothing worse than sitting in the audience while an inept speaker stumbles through an ill-conceived business presentation-- unless, of course, you're the one floundering in the spotlight. In 101 Ways to Captivate a Business Audience , Sue Gaulke, founder of the Speaker's Training Camp, strips the mysteries from the process by showing how to prepare and present an effective address that will successfully involve your audience and deliver your message....

Attracting Perfect Customers: The Power of Strategic Synchronicity

Stacey Hall, Jan Brogniez


Attracting Perfect Customers: The Power of Strategic Synchronicity Stacey Hall, Jan Brogniez Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones?even customers who are ultimately more trouble than they?re worth. Attracting Perfect Customers invites readers to move beyond the notions that Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones?even customers who are ultimately more trouble than they?re worth. Attracting Perfect Customers invites readers to move beyond the notions that "business is war" and winning market share means "beating" the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them. Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets. They prove that it is no longer productive or profitable to conduct business using the war-like marketing techniques of targeting customers and outmaneuvering the competition. In fact, these techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any......

Design Rules, Vol. 1: The Power of Modularity

Carliss Y. Baldwin, Kim B. Clark


Design Rules, Vol. 1: The Power of Modularity Carliss Y. Baldwin, Kim B. Clark We live in a dynamic economic and commerical world, surrounded by objects of remarkable complexity and power. In many industries, changes in products and technologies have brought with them new kinds of firms and forms of organization. We are discoveringnews ways of structuring work, of bringing buyers and sellers together, and of creating and using market information. Although our fast-moving economy often seems to be outside of our influence or control, human beings create the things that create the market forces. Devices, software programs, production processes, contracts, firms, and markets are all the fruit of purposeful action: they are designed. Using the computer industry as an example, Carliss Y. Baldwin and Kim B. Clark develop apowerful theory of design and industrial evolution. They argue that the industry has experienced previously unimaginable levels of innovation and growth because it embraced the concept of modularity , building complex products... книги, книжный магазин, интернет-магазин We live in a dynamic economic and commerical world, surrounded by objects of remarkable complexity and power. In many industries, changes in products and technologies have brought with them new kinds of firms and forms of organization. We are discoveringnews ways of structuring work, of bringing buyers and sellers together, and of creating and using market information. Although our fast-moving economy often seems to be outside of our influence or control, human beings create the things that create the market forces. Devices, software programs, production processes, contracts, firms, and markets are all the fruit of purposeful action: they are designed. Using the computer industry as an example, Carliss Y. Baldwin and Kim B. Clark develop apowerful theory of design and industrial evolution. They argue that the industry has experienced previously unimaginable levels of innovation and growth because it embraced the concept of modularity , building complex products......

Environmental Issues of Tourism and Recreation

Zbigniew Mieczkowski


Environmental Issues of Tourism and Recreation Zbigniew Mieczkowski This innovative and thoroughly interdisciplinary book discusses the environmental impact of tourism and recreation. These issues are not observed in a vacuum, but rather in the holistic context of the relationships and interactions between other non-tourist factors that also shape the ecosystem. This innovative and thoroughly interdisciplinary book discusses the environmental impact of tourism and recreation. These issues are not observed in a vacuum, but rather in the holistic context of the relationships and interactions between other non-tourist factors that also shape the ecosystem. "Environmental Issues of Tourism and Recreation" is divided into three parts: environmental impacts on tourism and tourists; the positive and negative impact of tourism on the natural environment; and suggestionson how to minimize the unfavorable effects of tourism on nature in the attempt at making tourism environmentally sustainable. Contents: Environmental Impacts on Tourism and Tourists; External (Nontourist) Human Impacts on Natural Environment as Part of the Tourism Product; The Positive Impacts of Tourism and Recreation on Natural Environment; The Negative Impacts of Tourism and Recreation on Environment: Parameters, Agents, and Factors of Overdevelopment; The Negative Impact of Tourism......


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One Step Ahead Editing and Revising Text (One Step Ahead). Jo Billingham, Beatrice Baumgartner-Cohen . Книги.

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Бухучет. Общие вопросы| Менеджмент| Цена и ценообразование| Сборники отечественных мультфильмов| Индийское кино| Арабский, турецкий, иврит| Прикладная культурология| Фантастические сериалы| Индийские триллеры| Криминальные триллеры| Учебники, самоучители, пособия| Стратегии (Strategy)| Остросюжетные сериалы| Восточные единоборства| Дошкольное воспитание| Теоретические основы строительства|
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