Governing Work and Welfare in a New Economy: European and American Experiments

Jonathan Zeitlin, David M. Trubek


  Governing Work and Welfare in a New Economy: European and American Experiments  Jonathan Zeitlin, David M. Trubek  Europe and the United States confront common challenges in responding to the transformations of work and welfare in the 'new economy', and there are signs of far-reaching changes in the role of government as a direct result. This volume presents the latest research by a team of outstanding international contributors. Parts One and Two examine new approaches to the governance of work and welfare in the EU and the US respectively; and Part Three surveys emergent trends and reflects on future possibilities.  книги, книжный магазин, интернет-магазин Europe and the United States confront common challenges in responding to the transformations of work and welfare in the 'new economy', and there are signs of far-reaching changes in the role of government as a direct result. This volume presents the latest research by a team of outstanding international contributors. Parts One and Two examine new approaches to the governance of work and welfare in the EU and the US respectively; and Part Three surveys emergent trends and reflects on future possibilities....


Culture, Technology, and the Creation of America's National Parks (CAMBRIDGE STUDIES IN AMERICAN LITERATURE AND CULTURE)

Richard A. Grusin


  Culture, Technology, and the Creation of America's National Parks (CAMBRIDGE STUDIES IN AMERICAN LITERATURE AND CULTURE)  Richard A. Grusin  Richard Grusin's innovative study investigates how the establishment of national parks contributed to the development of American national identity after the Civil War. Although parks are seen as an uncomplicated means of environmental preservation, Grusin argues that they must also be understood as complex cultural technologies dedicated to the reproduction of nature as landscape art. He explores the origins of America's three major parks--Yosemite, Yellowstone, and Grand Canyon--in relationship to other forms of landscape representation, including photography, mapping, travel writing and fiction.  книги, книжный магазин, интернет-магазин Richard Grusin's innovative study investigates how the establishment of national parks contributed to the development of American national identity after the Civil War. Although parks are seen as an uncomplicated means of environmental preservation, Grusin argues that they must also be understood as complex cultural technologies dedicated to the reproduction of nature as landscape art. He explores the origins of America's three major parks--Yosemite, Yellowstone, and Grand Canyon--in relationship to other forms of landscape representation, including photography, mapping, travel writing and fiction....

Inclusive Branding: The Why and How of a Holistic Approach to Brands

Klaus Schmidt, Chris Ludlow


  Inclusive Branding: The Why and How of a Holistic Approach to Brands  Klaus Schmidt, Chris Ludlow  Klaus Schmidt has been a pioneer in the concept and process of inclusive, or holistic, branding as an integral element in corporate strategy. This book explains the genesis and characteristics of the holistic approach, including its dimensions, structure and methodology, then demonstrates its startling relevance to today's pressing global business issues. Compelling case studies from leading organizations in a variety of industries show the practical necessity of holistic brand thinking, and its results.  книги, книжный магазин, интернет-магазин Klaus Schmidt has been a pioneer in the concept and process of inclusive, or holistic, branding as an integral element in corporate strategy. This book explains the genesis and characteristics of the holistic approach, including its dimensions, structure and methodology, then demonstrates its startling relevance to today's pressing global business issues. Compelling case studies from leading organizations in a variety of industries show the practical necessity of holistic brand thinking, and its results....

Ultimate Book of Franchises

Rieva Levonsky, Maria Anton Conley


  Ultimate Book of Franchises  Rieva Levonsky, Maria Anton Conley  Entrepreneur Magazine's Ultimate Book of Franchises includes everything you need to know about buying a franchise. Culled from Entrepreneur magazine's more than 20 years of research and reporting on the world of franchises, this book is packed with practical, how-to advice to guide you through every step on the road to franchise ownership. Inside, you'll find: *The most comprehensive listing of franchise companies available anywhere--more than 1,000 companies! *In-depth facts and figures, including companies' contact information, costs, company size, training and support, franchise qualifications and financial-stability ratings * Entrepreneur Magazine's Ultimate Book of Franchises includes everything you need to know about buying a franchise. Culled from Entrepreneur magazine's more than 20 years of research and reporting on the world of franchises, this book is packed with practical, how-to advice to guide you through every step on the road to franchise ownership. Inside, you'll find: *The most comprehensive listing of franchise companies available anywhere--more than 1,000 companies! *In-depth facts and figures, including companies' contact information, costs, company size, training and support, franchise qualifications and financial-stability ratings *"Top 10" lists and rankings to help you quickly identify the perfect franchise for your needs *Expert advice on researching your franchise options, including how to put the Internet to work for you *Tips for negotiating a successful franchise agreement ... and much more! If you've ever considered buying a franchise, look no......

Making Use of Ruby

Suresh Mahadevan, Suresh Mahadevan, Rashi Gupta, Shweta Bhasin, Madhushree Ganguly, Ashok Appu


  Making Use of Ruby  Suresh Mahadevan, Suresh Mahadevan, Rashi Gupta, Shweta Bhasin, Madhushree Ganguly, Ashok Appu  Ruby is an interpreted language, capable of saving programmers considerable time during program development since no compilation and linking are necessary. It is ideal for writing text-processing applications, server-side scripts, application prototypes,mathematics, and for many everyday programming tasks. * Reviews Ruby's clever syntax and demonstrates why that makes it a perfect choice for beginning programmers, and also shows how its multipurpose capabilities make it a sound choice for experienced developers * Explores Ruby's uses for prototyping, text processing, and other tasks  книги, книжный магазин, интернет-магазин Ruby is an interpreted language, capable of saving programmers considerable time during program development since no compilation and linking are necessary. It is ideal for writing text-processing applications, server-side scripts, application prototypes,mathematics, and for many everyday programming tasks. * Reviews Ruby's clever syntax and demonstrates why that makes it a perfect choice for beginning programmers, and also shows how its multipurpose capabilities make it a sound choice for experienced developers * Explores Ruby's uses for prototyping, text processing, and other tasks...


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