Creative Destruction: How Globalization Is Changing the World's Cultures

Tyler Cowen


  Creative Destruction: How Globalization Is Changing the World's Cultures  Tyler Cowen  A Frenchman rents a Hollywood movie. A Thai schoolgirl mimics Madonna. Saddam Hussein chooses Frank Sinatra's A Frenchman rents a Hollywood movie. A Thai schoolgirl mimics Madonna. Saddam Hussein chooses Frank Sinatra's "My Way" as the theme song for his fifty-fourth birthday. It is a commonplace that globalization is subverting local culture. But is it helping as much as it hurts? In this strikingly original treatment of a fiercely debated issue, Tyler Cowen makes a bold new case for a more sympathetic understanding of cross-cultural trade. Creative Destruction brings not stale suppositions but an economist's eye to bear on an age-old question: Are market exchange and aesthetic quality friends or foes? On the whole, argues Cowen in clear and vigorous prose, they are friends. Cultural "destruction" breeds not artistic demise but diversity. Through an array of colorful examples from the areas where globalization's critics have been most vocal, Cowen asks what happens when cultures collide through trade, whether technology destroys native arts, why (and whether) Hollywood movies rule......


Bienes publicos mundiales

Inge Kaul, Isabelle Grunberg, Marc A. Stern


  Bienes publicos mundiales  Inge Kaul, Isabelle Grunberg, Marc A. Stern  El proposito de esta obra es extraer el concepto de bienes publicos mundiales del enigmatico circulo de los microeconomistas para ofrecerlo como instrumento practico a quienes enfrentan a diario los retos y crisis politicos mundiales. En los ensayos incluidos en este libro se plantean innovadoras estrategias practicas para garantizar un suministro mas confiable de bienes publicos como sustentabilidad ambiental, eficiencia del mercado, equidad, salud, conocimiento y paz.  книги, книжный магазин, интернет-магазин El proposito de esta obra es extraer el concepto de bienes publicos mundiales del enigmatico circulo de los microeconomistas para ofrecerlo como instrumento practico a quienes enfrentan a diario los retos y crisis politicos mundiales. En los ensayos incluidos en este libro se plantean innovadoras estrategias practicas para garantizar un suministro mas confiable de bienes publicos como sustentabilidad ambiental, eficiencia del mercado, equidad, salud, conocimiento y paz....

Bull! : A History of the Boom, 1982-1999: What drove the Breakneck Market--and What Every Investor Needs to Know About Financial Cycles

Maggie Mahar


  Bull! : A History of the Boom, 1982-1999: What drove the Breakneck Market--and What Every Investor Needs to Know About Financial Cycles  Maggie Mahar  HarperBusiness.   In Bull! , Maggie Mahar tells the sweeping tale of the Great Bull Market of 1982-1999, a legendary run-up that pulled the entire nation into its gravitational field. Mahar lays out the origins of the boom and takes the reader behind the scenes, on Wall Street, on Main Street, and in Washington, letting him see the story through the eyes of the fund managers, market gurus, analysts, politicians, business journalists, and 401(k) investors who, together, helped create the longest-running bull market in U.S. history. Some were touts; others were true believers. On the sidelines, a Greek Chorus of seasoned professionals tried, vainly, to describe the emperor's new clothes. Filled with colorful portraits of many of the central figures of the boom years - Alan Greenspan, Henry Blodget, James Cramer, Abby Joseph Cohen - Bull! draws together a complex cast of characters, illuminating the web of relationships that kept the market aloft. More than a...  книги, книжный магазин, интернет-магазин HarperBusiness. In Bull! , Maggie Mahar tells the sweeping tale of the Great Bull Market of 1982-1999, a legendary run-up that pulled the entire nation into its gravitational field. Mahar lays out the origins of the boom and takes the reader behind the scenes, on Wall Street, on Main Street, and in Washington, letting him see the story through the eyes of the fund managers, market gurus, analysts, politicians, business journalists, and 401(k) investors who, together, helped create the longest-running bull market in U.S. history. Some were touts; others were true believers. On the sidelines, a Greek Chorus of seasoned professionals tried, vainly, to describe the emperor's new clothes. Filled with colorful portraits of many of the central figures of the boom years - Alan Greenspan, Henry Blodget, James Cramer, Abby Joseph Cohen - Bull! draws together a complex cast of characters, illuminating the web of relationships that kept the market aloft. More than a......

Close More Sales!: Persuasion Skills That Boost Your Selling Power

Mike Stewart, Michael M. Stewart


  Close More Sales!: Persuasion Skills That Boost Your Selling Power  Mike Stewart, Michael M. Stewart  What does it take to close more sales? It takes the skills and knowledge to quit making the same mistakes over and over--like failing to ask good questions or presenting desirable solutions or handling objections or making the customer feel comfortable. As a professional sales trainer, Mike Stewart has targeted the most rampant selling errors. And he's developed a set of practical guidelines for overcoming the problems and achieving sales success. With a focus on real-life problems and solutions, the book teaches business-to-business salespeople how to: * incorporate hard-driving closing strategies into softer, consultative selling techniques * use a customer-centered approach to identify and sell what the customer values * master the sales process--from properly planning to actively listening to asking for the sale * eliminate the crippling effect of fear by building confidence and expertise.  книги, книжный магазин, интернет-магазин What does it take to close more sales? It takes the skills and knowledge to quit making the same mistakes over and over--like failing to ask good questions or presenting desirable solutions or handling objections or making the customer feel comfortable. As a professional sales trainer, Mike Stewart has targeted the most rampant selling errors. And he's developed a set of practical guidelines for overcoming the problems and achieving sales success. With a focus on real-life problems and solutions, the book teaches business-to-business salespeople how to: * incorporate hard-driving closing strategies into softer, consultative selling techniques * use a customer-centered approach to identify and sell what the customer values * master the sales process--from properly planning to actively listening to asking for the sale * eliminate the crippling effect of fear by building confidence and expertise....

The Science of Sales Success: A Proven System for High Profit, Repeatable Results

Josh Costell


  The Science of Sales Success: A Proven System for High Profit, Repeatable Results  Josh Costell  The Science of Sales Success shows readers how to achieve the perfect win-win sales situation. Providing a system for giving customers more measurable benefits than competitors, Josh Costell shows how sales professionals can make fewer calls to win higher-profit orders. Costell used his The Science of Sales Success shows readers how to achieve the perfect win-win sales situation. Providing a system for giving customers more measurable benefits than competitors, Josh Costell shows how sales professionals can make fewer calls to win higher-profit orders. Costell used his "selling is a science" theory to propel him from rookie status to national sales manager of a Fortune 500 company just three years out of college. Now he reveals how to: * Apply a quantifiable approach to selling in order to duplicate success * Speed up "advance or abandon" decisions to make productivity explode * Create bonds and motivate customers to share decision-making information Filled with examples and case studies, the book shows how to build value-driven solutions from the perspective of customers' goals rather than the products and services being offered. Featuring templates and a unique sales milestone map, The Science of Sales Success is every sales......


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