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New Forms of Consumption

Mark Gottdiener


New Forms of Consumption Mark Gottdiener Consumption as a field of cultural studies overlaps with theories of postmodernism, the social construction of self, commodification in late capitalism, and the role of mass media in daily life. New forms of consumption such as those facilitated by cyberspace, themed environments, the commodification of sex, and the increasing role of leisure in society all play new and interesting roles in daily life that combine consumerism with the most contemporary social forms. This collection of essays examines therecent ways in which consumerism has been approached by cultural studies with special emphasis given to these and other newly emerging topics. The book is divided into three parts. The first part provides a theoretical overview of consumption studies dealing with classical and more contemporary approaches in light of the debate between advocates and critics of postmodernism. In this section there are papers on McDonaldization, tourism and cultural studies, and the Theory of Shopping.... книги, книжный магазин, интернет-магазин Consumption as a field of cultural studies overlaps with theories of postmodernism, the social construction of self, commodification in late capitalism, and the role of mass media in daily life. New forms of consumption such as those facilitated by cyberspace, themed environments, the commodification of sex, and the increasing role of leisure in society all play new and interesting roles in daily life that combine consumerism with the most contemporary social forms. This collection of essays examines therecent ways in which consumerism has been approached by cultural studies with special emphasis given to these and other newly emerging topics. The book is divided into three parts. The first part provides a theoretical overview of consumption studies dealing with classical and more contemporary approaches in light of the debate between advocates and critics of postmodernism. In this section there are papers on McDonaldization, tourism and cultural studies, and the Theory of Shopping.......


Guerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits

Jay Conrad Levinson


Guerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits Jay Conrad Levinson The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent. Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means. * Hold a giveaway contest. You'll attract customers and acquire names for your mailing list. * Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time. * Post on websites, bulletin boards, and other online communities. They offer countless opportunities for spreading your business message. * Feed your clients. Sending cookies or offering free refreshments in your store can set you apart from the competition. Levinson offers... книги, книжный магазин, интернет-магазин The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent. Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means. * Hold a giveaway contest. You'll attract customers and acquire names for your mailing list. * Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time. * Post on websites, bulletin boards, and other online communities. They offer countless opportunities for spreading your business message. * Feed your clients. Sending cookies or offering free refreshments in your store can set you apart from the competition. Levinson offers......

US TV Broadcasting Business Opportunities and Regulations Handbook (US Investment and Business Library)

International Business Publications USA, USA International Business Publications


US TV Broadcasting Business Opportunities and Regulations Handbook (US Investment and Business Library) International Business Publications USA, USA International Business Publications Ultimate handbook on business opportunities and regulations in the US TV Broadcasting Industry книги, книжный магазин, интернет-магазин Ultimate handbook on business opportunities and regulations in the US TV Broadcasting Industry...

Windows NT/2000 ADSI Scripting for System Administration

Thomas Eck


Windows NT/2000 ADSI Scripting for System Administration Thomas Eck Scripting provides system administrators an optimal means of automating tedious and time-consuming application, configuration, and management tasks. In addition you can take advantage of new capabilities offered by VBScript, ADSI and Windows Scripting Host. ADSI is particularly important in light of the upcoming release of Windows 2000, as it provides a means of accessing functionality in the Active Directory Microsoft's highly-publicized directory service. ADSI allows for cross-functionality withdirectory services in other computing platforms, which is critical since 90% of all enterprise networks comprise multiple platforms. This book will provide system administrators with solutions to automate and simplify the configuration and management of their networks. The author will present expert tips, code development and proven in real-world enterprise environments. книги, книжный магазин, интернет-магазин Scripting provides system administrators an optimal means of automating tedious and time-consuming application, configuration, and management tasks. In addition you can take advantage of new capabilities offered by VBScript, ADSI and Windows Scripting Host. ADSI is particularly important in light of the upcoming release of Windows 2000, as it provides a means of accessing functionality in the Active Directory Microsoft's highly-publicized directory service. ADSI allows for cross-functionality withdirectory services in other computing platforms, which is critical since 90% of all enterprise networks comprise multiple platforms. This book will provide system administrators with solutions to automate and simplify the configuration and management of their networks. The author will present expert tips, code development and proven in real-world enterprise environments....

Parametric Modeling with IDEAS, Series 10

Randy Shih


Parametric Modeling with IDEAS, Series 10 Randy Shih This book is written as a training guide for students. The text covers I-DEAS 10 and is a hands-on, exercise-intensive look at all the important concepts needed to do feature-based parametric solid modeling. The basic premise of this book is that the more models you create using I-DEAS, the better you learn the software. книги, книжный магазин, интернет-магазин This book is written as a training guide for students. The text covers I-DEAS 10 and is a hands-on, exercise-intensive look at all the important concepts needed to do feature-based parametric solid modeling. The basic premise of this book is that the more models you create using I-DEAS, the better you learn the software....


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New Forms of Consumption. Mark Gottdiener . Книги.

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